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Feature

Multi-Platform Publishing

One post, tailored for every platform you're on.

Write once and adapt automatically for Instagram, Facebook, LinkedIn, YouTube, X, and TikTok — each with its own variant, format, and constraints. A job-queue publishing pipeline handles the actual delivery, with automatic retries and clear failure reasons when a platform rejects a post.

  • Instagram, Facebook, LinkedIn, YouTube, X, and TikTok from one composer
  • Per-platform content variants — same idea, right format for each channel
  • Automatic retries with backoff on transient failures, clear errors when they're not
  • Real Meta (Facebook + Instagram) integration, with more platforms rolling out

How it works

Multi-Platform Publishing in three steps

1

Pick your platforms

Select every connected account a post should go to, from one composer screen.

2

Landio creates a variant per platform

Each platform gets its own copy of the post — caption length, hashtag conventions, and media format adjusted to what that platform actually expects.

3

Publish now or schedule it

A background job queue delivers each variant at the right time, retrying automatically on a transient failure and surfacing a clear reason when one truly fails.

Who it's for

Built for how you actually work

Teams publishing everywhere at once

Stop copy-pasting the same idea into six different apps with six different logins.

Brands with platform-specific voice

Keep LinkedIn professional and TikTok casual — from the same underlying idea.

Anyone tired of manual reformatting

Let the format constraints per platform be handled for you, not re-learned every time.

Questions about multi-platform publishing

What happens if a platform rejects a post?+

You get a plain-language failure reason (never a raw API error dump) and a Retry button when the failure is the kind that's worth retrying — not left to fail silently.

Do all platforms support the same formats?+

No — each platform has real constraints (see each platform's own page). Landio only offers formats a platform actually supports, so you can't accidentally build something it will reject.

Is publishing instant?+

Publish now sends it through the same queue as scheduled posts — typically within seconds, with automatic retry if a platform is briefly unavailable.

Getting started

Up and running in three steps

Nothing here needs a call, a migration, or a connected account to explore first.

Step 1

Create a workspace

Sign up free. No card, and no requirement to connect a social account before you look around.

Step 2

Set your brand profile

Industry, audience and tone. Most features here read from it, so filling it in once improves all of them.

Step 3

Open multi-platform publishing

It's available from the workspace sidebar as soon as your plan includes it — nothing to install or enable.

Where it fits

One stage of a connected pipeline

Each stage hands off to the next, which is why this takes fewer steps here than the same job spread across separate tools.

Stage 1

Plan

Brief, brand kit and calendar decide what goes out and when.

Stage 2

Create

AI drafts copy, images and video per platform from that brief.

Stage 3

Approve

Drafts route to a named reviewer before anything reaches a live account.

Stage 4

Publish & learn

A job queue delivers each variant, then feeds results back in.

Explore more

Works alongside the rest of Landio

Try multi-platform publishing free

No credit card required.

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