Platform
Pages, posts, and video — fully schedulable.
Publish text, photo, carousel, and video posts to your Facebook Page, scheduled ahead of time, with Page Insights analytics and comment replies from the same unified inbox as every other platform.
What you can publish
- Text posts
- Image posts
- Carousels
- Video
- Reels / Shorts
- Stories
- Native scheduling
- Analytics
- Unified inbox
Best for
Local businesses, community-driven brands, and anyone whose audience skews toward an older demographic or relies on Facebook groups and local discovery.
Tips for Facebook
Getting the most out of Facebook
- Native video tends to outperform shared links in reach
- Posts that ask a question or invite comments get more distribution
- Facebook's native scheduling means posts can be timed precisely, even for a Page you rarely check manually
- Replying to comments quickly (from the unified inbox) measurably helps a Page's engagement over time
Facebook questions
Do I need a personal profile connected?+
You connect a Facebook Page, not a personal profile — publishing and analytics are scoped to the Page.
Can I publish Reels to Facebook?+
Yes — Facebook Reels are supported alongside standard video, photo, and carousel posts.
Is Messenger included in the inbox?+
Page comments are included today; direct Messenger conversations are not yet part of the unified inbox.
Also publish to