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Feature

Video Script Writer & Hook Board

Spoken scripts for ads and short videos, tested across hooks, angles and languages.

A short video lives or dies on its first two seconds, and on whether the words sound like a person rather than a brochure. The Script Writer drafts spoken scripts for UGC ads, demos, testimonials, explainers and more — written from your brand voice and your real product details, timed to the length you need. Ask for several at once and each takes a different angle and a different opening line, so you have real variants to test. The hooks that work go on your Hook Board, where the whole team can reuse them in the next round of scripts.

  • Seven formats: UGC ad, problem → solution, product demo, testimonial, explainer, street interview and announcement
  • Up to five scripts per request, each with a different angle and hook
  • Written from your brand kit's voice and a product's real name, price and selling points
  • Set the audience, tone, objective, language and target length in seconds
  • Estimated spoken length on every draft, flagged when it runs long
  • Make up to 12 variations of a script that already works
  • A Hook Board across eight hook types — question, bold claim, pain point, curiosity, story, social proof, contrarian, result first
  • AI hook ideas for the board, reviewed before anything is saved

How it works

Video Script Writer & Hook Board in three steps

1

Brief the writer

Describe the video, pick a product and brand kit, then set the format, audience, tone, language and length.

2

Compare the drafts

Get several scripts side by side, each with its own angle, hook type and estimated length.

3

Save, vary and record

Save the keepers, spin variations of the best one, add good hooks to the board, then voice them or send them to a batch.

Who it's for

Built for how you actually work

Ad creative testing

Generate five openings for the same offer and test them against each other instead of guessing.

Creators and UGC teams

Hand presenters scripts that sound natural out loud, at the right length for Reels and TikTok.

Brands selling in several markets

Write the same script natively in each language rather than translating it word for word.

Questions about video script writer & hook board

Does each script count as an AI generation?+

Each request to the writer uses AI generations from your monthly allowance, or bills to your own key if you've added one.

How is the length estimated?+

From the word count at a natural speaking pace. Drafts noticeably longer than your target are flagged so you can trim them before recording.

Where do saved scripts go?+

Into the workspace's script library. From there you can voice them on the Media page, turn them into talking videos, or use them in a template batch.

Can the team share hooks?+

Yes — the Hook Board is shared across the workspace, so a hook that worked for one person is there for everyone's next script.

Getting started

Up and running in three steps

Nothing here needs a call, a migration, or a connected account to explore first.

Step 1

Create a workspace

Sign up free. No card, and no requirement to connect a social account before you look around.

Step 2

Set your brand profile

Industry, audience and tone. Most features here read from it, so filling it in once improves all of them.

Step 3

Open video script writer & hook board

It's available from the workspace sidebar as soon as your plan includes it — nothing to install or enable.

Where it fits

One stage of a connected pipeline

Each stage hands off to the next, which is why this takes fewer steps here than the same job spread across separate tools.

Stage 1

Plan

Brief, brand kit and calendar decide what goes out and when.

Stage 2

Create

AI drafts copy, images and video per platform from that brief.

Stage 3

Approve

Drafts route to a named reviewer before anything reaches a live account.

Stage 4

Publish & learn

A job queue delivers each variant, then feeds results back in.

Explore more

Works alongside the rest of Landio

Try video script writer & hook board free

No credit card required.

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